Fashion & Beauty

Keep up to the date with the latest new from the worlds of fashion and beauty. We uncover what industry insiders are talking about. The latest techniques and products are on trial to see if they deliver results. We analyse catwalk trends and show you how to work the look in real life. Expect the latest trends, tips and guides with our beauty content. No matter your skin type, we make sure you are looking and feeling your best. We’ll keep you up to date with the latest procedures and treatments, and we try and test out the latest beauty brands and products so you don’t have to. We try test the trends and products first and tell you what is best.

Absolutely London brings you all the latest fashion trends for the season ahead. Our round-ups detail the hottest looks loved by the fashion crowd right now and our edit of the best buys. From workwear and party tops to colour trends, we’ve got your bases covered.

Meanwhile, our ‘how to wear’ stories offer practical tips on styling the latest trends – especially the tricky ones! Think of it as your ultimate source of style inspo.

We also bring you the latest industry news, launches and collaborations. We’ll ensure that you never miss out on the latest lines to know or designer to name drop.

Florence Welch

A First Look at Florence Welch’s Sleepwear Collection for Liberty London

This summer saw Liberty London launch its limited edition pyjama collection with Florence Welch. We get a first look.
heidi klein

Heidi Klein Co-Founder, Heidi Gosman Talks Bikinis, Beaches & Holiday-Packing

Absolutely catches up with entrepreneur and Heidi Klein co-founder, Heidi Goseman on bikini trends, beaches and packing for a holiday
azzedine alaïa

The Design Museum Celebrates Fashion Icon Azzedine Alaïa

The Design Museum pays tribute to the fashionoutsider turned fashion icon, Azzedine Alaïa in a stunning exhibition you won't want to miss
skin brightening products

12 Must-Have Skin Brightening Products to Add to Your Kit

Let us help you brighten up your summer skincare regime with 12 of our absolute favourite picks for go-to skin brightening products.
HPE clothing

HPE Clothing: The Fitness Brand To Know Now

For the fashionable gym-goer, HPE clothing solves the age-old struggle between quality and style when it comes to buying fitness attire
adult acne

Adult Acne: What is it And How To Combat This Common Skin Condition

Lead skincare development officer at glo Skin Beauty, Amanda Von Dem Hagen, discusses why we suffer with this skin condition later on in life, and how we can prevent further damage.
Rush Hair Salon

EXPIRED: Win a Cut and Blow-dry at a Top London Salon

Get pampered with a luxury cut, blow dry and Kérastase Ritual treatment at the newly opened Rush Tower Bridge. Rush Hair is one of the UK's most celebrated names in hair and beauty, with 22 salons...
White Suits

Top 9 White Suits For Summer

From Zara to Zeynep, we select the best of the season's white suits for a chic look this spring: here's what we'll be wearing...
eye serum

Banish Those Bags: 6 of The Best Brightening Eye Serums

Puffy eyes and dark circles can be a tell-tale sign of our age, so keep the eye area bright and looking wide-awake with these fantastic eye serums.
Clo & Flo

Beauty Review: Clo & Flo Hair Salon, South Kensington

Absolutely London heads to the hair salon, Clo and Flo in South Kensington and is more than impressed with the experience.

MUST READ

Win a Bundle of Umberto Giannini Grow Long Products

We've teamed up with leading vegan and cruelty-free hair care brand, Umberto Giannini to offer one reader the chance to get their hands on a bundle of products from the Grow Long range.