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Trends & Shopping Guides

Trends & Shopping Guides

Absolutely’s trend and shopping guides do all the hard work so you don’t have to. We will keep you up to date on the latest trends, finding the best looks to love from high street to high end.
Our shopping guides will address those niggling wardrobe dilemmas that keep you awake at night. Whether it’s finding the perfect going out top or nailing your workwear we’ll have a guide for you.
If annual holidays send you into a panic-induced coma then our gift guides will sort you out. Mother’s Day, Christmas, Valentine’s or Easter – shopping has never been so stress free.

The London Tea Dress Company Gives Traditional Shapes a Modern Twist

Giving the traditional tea dress a modern makeover, the collection consists of effortless day-to-evening dresses and separates at accessible prices.
Valentine's gift guide

Valentine’s Gift Guide: Treats For the Woman in Your Life

Shopping: From books to bags, chocolates to candles - treat the lady in your life with Absolutely's Valentine's gift guide ideas
Men's Gift Guide

Men’s Gift Guide: Boys Toys He’ll Love this Valentine’s Day

From stylish accessories to watches, socks and soap; take inspiration from our men's gift guide for a Valentine's Day he'll remember
winter coats

14 of the Best Winter Coats to Covet Now

Don’t let winter cramp your style. From high street to high-end, love your layers and wrap up with this season’s chicest winter coats
Christmas gifts

Absolutely Christmas Gift Guide: Find The Perfect Present For Him

It’s that time of year again. Get all the inspiration you could ever need for the special man in your life with Absolutely’s Christmas gifts
Christmas gifts

Absolutely Christmas Gift Guide: Find the Perfect Present For Her

It's that time of year again. Get all the inspiration you could ever need for the special lady in your life with Absolutely's Christmas gifts

Shopping Edit: 9 of the Best Winter Wedding-Ready Dresses

Wrap up warm and embrace the cosy romance of a winter wedding. Stuck on what to wear? Scroll down to discover Absolutely’s top picks

Red: Embrace this Season’s Traffic-Stopping Colour Trend

Fashion: Colour-phobes look away now. Red is officially the colour of the season - here's 12 reasons to love this stylish shade 
Absolutely Love

10 Things We Absolutely Love this October

We’ve compiled a list of the top 10 things we absolutely love this month to spark inspiration for those essential statement pieces

Join the Dots: Top Picks to Nail the Season’s Polka-Dot Trend

From ruffled silks and midi-skirts, to off-shoulder shirts and maxi dresses, the polka dot has had a grown-up makeover; here's how we'll be wearing it


Florence Welch

A First Look at Florence Welch’s Sleepwear Collection for Liberty London

This summer saw Liberty London launch its limited edition pyjama collection with Florence Welch. We get a first look.
heidi klein

Heidi Klein Co-Founder, Heidi Gosman Talks Bikinis, Beaches & Holiday-Packing

Absolutely catches up with entrepreneur and Heidi Klein co-founder, Heidi Goseman on bikini trends, beaches and packing for a holiday
azzedine alaïa

The Design Museum Celebrates Fashion Icon Azzedine Alaïa

The Design Museum pays tribute to the fashionoutsider turned fashion icon, Azzedine Alaïa in a stunning exhibition you won't want to miss
HPE clothing

HPE Clothing: The Fitness Brand To Know Now

For the fashionable gym-goer, HPE clothing solves the age-old struggle between quality and style when it comes to buying fitness attire
White Suits

Top 9 White Suits For Summer

From Zara to Zeynep, we select the best of the season's white suits for a chic look this spring: here's what we'll be wearing...