Hooray, it’s summer dress season! Here are 12 high street buys to fall in love with today
Words Joy Montomgery
If you’ve lived in the UK for more than one summer you’ll know the annual panic when, within a space of 24-hours, spring turns into full-blown, make-up melting summer. Tights are stuffed into the dark recesses of your underwear draw and out comes the fake tan (were our legs always this pasty?) The post-work sprint to the high street generally follows, resulting in a number of inadvisable summer frocks which usually get ditched two months later…
But it doesn’t have to be this way. Make 2017 the year to make better summer spending decisions. Think of it like food shopping – if you rush into Sainsbury’s when hungry without a list then you’ll leave with a bottle of wine and cocoa pops. Instead, if you make a list you’ll buy things you really want and need. If you use the same approach when looking for summer dresses you’re much more likely to invest in pieces that’ll stand the test of time.
Traditional stripes and gingham have been given a modern twist this season through crisp cotton fabrics and directional silhouettes. Longer lengths are also a detail to note. It’s all about embracing the subtle sexiness of the décolletage with off-the-shoulder styles. We love Zara’s off-the-shoulder striped maxi, which will is perfect for both city and beach, paired with a straw tote and shoulder-grazing tasselled earrings.
We’ve done all the hard work for you and made a ‘shopping list’ of the must-have high street summer dresses. You can thank us later.