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Beauty trends and beauty product reviews from Absolutely London. Including fragrance, nails, make-up, hair, body and skincare. We bring you the latest news and break down the science behind new skincare techniques.
 
We uncover what industry insiders are talking about. The latest techniques and products are on trial to see if they deliver results. We analyse catwalk trends and show you how to work the look in real life.
 
We try out everything from non-surgical procedures to the latest blow-dry techniques. In addition we cover the most luxurious spas in and around London. Ideal for finding the perfect spa break where you can indulge in some pampering.
Absolutely also cover hair, providing inspiration for new cuts and hairstyles. We trial new colouring techniques and sample hair treatments in salons. Not only that we also call on experts in the field to provide tips on improving hair condition and manageability.

national fragrance day

National Fragrance Day: the Best New & Cult Fragrances

It's national fragrance day! We've rounded-up our three favourite iconic scents and three new fragrances to discover this year
LED facial

Absolutely Reviews the LED Light Salon at Cowshed

Have you tried the latest trend in beauty treatments? Absolutely went to Cowshed Shoreditch to trial the LED light facial
teeth whitening

The Beginner’s Guide to Teeth Whitening, Plus Expert Advice

Ever fancied getting your teeth whitened but never known where to start? Check out Dr Richard Marques' guide to achieving pearly whites the right way
hair grow

The Best Products to Make Your Hair Grow

Have you spent years pining for long locks? Make 2017 the year you reach new lengths with or guide to the best products to make your hair grow
customised skincare

5 of the Best Customised Skincare Services

As beauty becomes more bespoke, we discover five of the best customised skincare services that offer products with your name on (literally)
vegan beauty

Absolutely’s Guide to Vegan Beauty, Plus the Best Brands to Try Now

Vegan skincare is having a moment for 2017: we discover why to shop vegan, how to shop vegan and the best brands to invest in now
beginners guide to running

Running Tips for Beginners: How to Start from Scratch

Running Tips for Beginners: Consider yourself a running novice? Brave the road with our beginners guide to pounding the pavement
Hyaluronic acid serum

What you Need to Know about Hyaluronic Acid Serum

Hyaluronic Acid Serum: your pocket guide to this year's hottest skincare ingredient, plus six of the best products to buy now
hair thinning

Wellness & Health: Premature Hair Thinning & How to Combat it

Wellness & Health: Worried about hair loss? Get all the facts with our guide to premature hair thinning and how to combat it
beauty pie

Beauty Pie: The Subscription Service Shaking Up the Cosmetics Industry

Beauty news: Lipstick for less than a latte? Introducing Beauty Pie, the beauty service shaking up the luxury beauty industry

MUST READ

The 9 Worst Things You Can Do To Your Skin, Ranked

From tanning to iphones: how many of the nine cardinal skin sins are you committing? Discover the surprising habits that are ruining your complexion