Start the new season in style with Madeleine Thompson – the cool new knitwear designer-to-know

Words Joy Montgomery

Meet Madeleine Thompson

Madeleine Thompson’s distinctive knitwear designs have garnered critical acclaim within London’s style set. We met the brand’s founder to discuss inspiration, London life and the universal appeal of a good jumper.

How did Madeleine Thompson come into being?

It started when I realised that knitwear was either very good quality but quite ‘mumsie’ or a good cut but terrible yarn. There didn’t seem to be any middle ground. I feel very strongly that my jumpers should provide amazing quality alongside great directional shapes – something which is still quite rare.

Who is the Madeleine Thompson woman?

I think she’s all of us. I think she’s anyone who wants to look good while still feeling comfortable. My designs are your friend – who doesn’t want that? The Madeleine Thompson woman is stylish but doesn’t try too hard.

Where do you draw your inspiration from and what inspired your AW17 collection?

I have to say, this collection is inspired by many different things. Everything from retro après skiwear and surf style to boarders from the ’70s. It’s an eclectic mix.

Why do you think the luxury loungewear market has grown in recent years?

I think there are a few reasons: firstly, there are just some amazing pieces out there now. Loungewear in its latest reincarnation is comfortable, well cut and chic. I also think our lives have changed and the way people work and live mean it’s appropriate to wear loungewear in our day-to-day lives.

What’s your favourite piece from the new collection?

Definitely the rainbow tracksuit. It’s awesome – if I do say so myself.

What is your career highlight? 

Getting stocked in Net-a-Porter was such an honour and a watershed moment for the brand.

Who would you love to see wearing your designs?

It would have to be Gwyneth Paltrow or Lorde.

What’s your favourite thing about working as a designer in London?

London is the most fantastic city. We’ve got it all – old and new, conservative and innovative. I am constantly inspired just walking down the street.

Where’s your favourite place to eat, drink and shop in London? Any hidden gems?

I’ve recently discovered Cafe Murano. I had the best pasta I’ve ever had in my life there. Delicious.

Where do you hope to see the brand in five years?

I would love the brand to grow organically and with purpose. I like that we are an authentic label and I hope to continue in this vein.

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